Stockout cost.
What a best seller being out of stock is actually costing you, per day and in total.
Your numbers
Units per day when in stock, averaged over a normal month. Stockouts tend to happen on peak days rather than average ones, so this is the conservative figure. Your real loss is often higher.
$
Price minus landed cost and fulfilment, as a percentage of price.
%
0%
Buyers you do not lose: those who wait for the restock, plus those who buy a different SKU from your range instead. Leave at 0 for the full exposure.ResultsExample figures
Lost margin$17,952
Assumes sales you do not keep are gone. Adjust the slider if buyers wait for you or switch to another SKU in your range.
Marginal daily margin$1,496
before recoveryLost revenue$32,640
480 unitsLost revenue per day$2,720
over 12 daysPreventing this is not free. Safety stock ties up cash, carries holding cost and risks obsolescence. The audit weighs that carrying cost against the loss above rather than assuming more stock is always the answer.
Stockouts are a planning problem wearing a revenue costume. The audit quantifies yours across every SKU, then fixes the planning.
Book a callEstimates from your inputs. Not a quote.Get in touch.
Whether you have questions or just want to explore what’s possible, we’re here to help.